Schedule of Events
Sunday Reception at Hilton 7-8:30pm
Monday Breakfast 7:00-8:00am
Tuesday Breakfast 7:30-8:30am
Meetings 8am - 4pm Monday and Tuesday
Monday Dinner at 6pm @ The Beach House
Click the Presenter Image or Scroll Down for Detail
Richard Brock
President - Brock Associates
Kurt Barth
Sr. Marketing Consultant
Brock Associates
Dr. David Kohl
Prof. Emeritus - Virginia Tech
David Brock
Brock Associates
Randy Hertz
Hertz Farm Management
David Behrel
VP - Brock Investor Services
Eric Snodgrass
Atmospheric Scientist
Nutrien Ag Solutions
Kevin Bearley
Pinion Global
Roger Murdock
Director of Sales& Marketing - Montag Manufacturing
Stephen Johnson
Senior Marketing Manage Nutrien ESN
Richard Brock is the founder of Brock Associates, an agricultural marketing advisory service and publisher of The Brock Report, a 20 page weekly fundamental and technical newsletter. His firm, based in Milwaukee, WI manages grain sales on over 500,000 acres throughout the U.S. and is an advisor on purchasing strategies for many large poultry, pork, dairy and food companies. Brock is on retainer with several agri-business firms for his input on strategic planning. He writes a monthly column for Delta Farm Press and Feed Stuffs magazines and speaks at over 50 conventions and conferences per year.
Richard grew up on the family grain and pork farm in central Indiana. He received his Bachelors of Science Degree in Agricultural Economics from Purdue University and his Masters Degree from Cornell University. He and his wife Cathy, have three grown children and 10 grandchildren.
Richard Brock
Dr. David Kohl
David Kohl received his M.S. and Ph.D. degrees in Agricultural Economics from Cornell University. For 25 years, Kohl was Professor of Agricultural Finance and Small Business Management and Entrepreneurship in the Department of Agricultural and Applied Economics at Virginia Tech, Blacksburg, Virginia. Dr. Kohl is Professor Emeritus in the Agricultural and Applied Economics Department at Virginia Tech. Dr. Kohl has conducted more than 6,000 workshops and seminars for agricultural groups such as bankers, Farm Credit, FSA, and regulators, as well as producer and agribusiness groups. He has published four books and over 1,500 articles on financial and business-related topics in journals, extension, and other popular publications. Kohl regularly writes for Corn and Soybean Digest, and other ag lending publications.
Strategic Planning for Farm Operations & The Ten Golden Rules of Management
This informal nuts-and-bolts session with Dr. David Kohl will provide producers with important tools and benchmarks needed for the growth and transition of their farm operations. Specifically designed for farm operators who are seeking to expand, downsize, or transition to new management, this session will provide important financial benchmarks and the ten characteristics of successful operations. This
interactive program will allow participants to work through a scorecard worksheet and case study to more closely analyze their business, sustain profits, and make improvements along the way.
Eric Snodgrass is a Science Fellow and Principal Atmospheric Scientist for Nutrien Ag Solutions, where he develops predictive, analytical software solutions to manage weather risk for global production agriculture. He provides frequent weather updates that focus on how high-impact weather events influence global agriculture productivity. His current research uses machine learning to better understand field-level weather impacts on yields in the US and to increase confidence in long-range weather prediction. He presents his research as a featured speaker at over 100 conferences annually where he provides logistical guidance and solutions to weather sensitive financial institutions, farmers, commodity traders, and other stakeholders.
Before transitioning to Nutrien Ag Solutions, Eric was the Director of Undergraduate Studies for the Department of Atmospheric Sciences at the University of Illinois at Urbana-Champaign from 2006-2019. He won many prestigious teaching awards at the University of Illinois including College of Liberal Arts and Sciences Teaching Excellence award, the Campus Teaching Excellence Award, and the Campus Teaching Excellent Award in Online and Distance Education. Also, his online version of ATMS 120 was awarded the 2012 "Best Online Course" from the University Professional Continuing Education Association (a national organization). Eric is now an Adjunct Assistant Professor for the Dept. of Atmospheric Science at the University of Illinois.
Eric Snodgrass
Atmospheric Scientist
Nutrien Ag Solutions
Jason has been a Brock Associates Marketing Consultant since 2005 and currently operates a branch office in Stinnett, TX. As a Senior Marketing Consultant, Jason works with a variety of producers across the country in developing and implementing marketing plans to best manage their price risk—from the undersold to oversold, small to large, and knowledgeable experts to inexperienced beginners.
The greatest concentration of clients he works with is in the South, as he has led the company’s expansion into cotton and rice consulting from corn, soybeans and wheat. Jason’s competitive advantage is his ability to discuss real farm management decisions with real perspective—a refreshing and helpful edge that comes from direct interest and involvement in his family’s corn, hog, and farm management enterprises.
Jason’s pursuit of agricultural and business education includes a B.S. degree in Agricultural Economics from the University of Illinois, a M.S. degree in Agricultural Economics from Purdue University and a M.B.A. from Indiana University. He resides in Stinnett, TX, with his wife and five children.
Jason Moss
David joined Brock Associates in 2014 after working as a territory manager for Rockwell Automation in Kentucky. Starting as the Marketing Director, David has since taken on several farm and commercial clients, and is now President of Brock Associates and Brock Investor Services.
David holds a B.S. in Mechanical Engineering and a M.S. in Agricultural Economics from Purdue University, as well as an M.B.A. from Indiana University. David and his wife Kim have two daughters and two sons (ages 7-5-3-1) and reside in the Milwaukee suburbs.
David Brock
Roger Murdock
Roger Murdock is Director of Sales and Marketing for Montag Mfg. Company was incorporated in 2005 and specializes in metering systems for cover crop and fertilizer/nutrient applications. Product is sold and marketed through both independent dealers and through OEM’s.
Murdock started his agricultural career with Allis-Chalmers which become Deutz-Allis and later AGCO. He has also worked for Miller St. Nazianz, Claas, Artsway, Ingersoll Tillage/Agrisolutions and Montag Manufacturing. Having been to all 50 states and 40 counties he has a real understanding on how diverse the agricultural world is and how successful and innovative it is in all parts of the world.
Stephen Johnson is the Sr Marketing Manager for ESN in the Eastern US for Nutrien. He has over 28 years of industry experience. Prior to working with Nutrien, Stephen held several positions including National Account Manager and Sales Manager employed by Agrium. Stephen’s work with Nutrien focuses on product support for ESN and MAP+MST. This includes leading a team of marketing representatives, creating demand, managing programs, co-marketing partnerships, planning and developing client relationships.
Stephen Johnson
Randy Hertz
Randy has over thirty-five years experience as a farmland professional in farmland brokerage, farm management, and appraisal.
He is a member of the Iowa and American Society of Farm Managers and Rural Appraisers, Iowa and National REALTORS® Land Institute, serving as National President in 2006. Randy is also a member of the Iowa Farm Multiple Listing Service, Central Iowa Board of REALTORS®, and Financial Planners Association. He has been recognized with the prestigious award of the Iowa Farm and Land Broker of the Year in 1991 and Land REALTOR® of America in 2010. Randy is a senior instructor for the REALTORS® Land Institute teaching courses in Land Brokerage, AgLand Brokerage, and Land Investment Analysis.
Randy has served as President for several community activities including the Nevada Rotary Club, Nevada Economic Development Council and the United Way of Story County. He has served on numerous committees of the Nevada United Methodist Church. Randy and his wife Liz have three daughters.
Kevin will discuss financial and legal strategies of farm succession.
Kevin partners with business owners to create sophisticated income and tax solutions that include structuring organizations, transitioning businesses, and maximizing tax benefits at present and into the future.
A tax attorney, Kevin routinely represents and resolves IRS appeals cases with an excellent track record of success. A detailed researcher, he creates solid strategies to protect business assets and limit risk. Kevin collaborates with both KCoe Isom and external resources to develop innovative solutions and employ creative tax techniques.
Kevin navigates complex family dynamics and advises family business owners that fair doesn’t always mean equal. When putting together estate plans, he focuses on ensuring operating assets and cash flow are accessible to on-farm heirs for long-term, prosperous farm operations, while also providing a monetary benefit to other off-farm heirs. Kevin listens closely to family business goals and develops financial strategies so the family business will survive and thrive in future generations.
Kevin Bearley
David Behrel’s roots in the commodity business date back 100 years to 1913, when his grandfather, Will Roy Behrel, purchased a membership at the Chicago Board of Trade. David’s father was a member of the CBOT for nearly 50 years as well, making David a third generation grain trader.
David has worked in the futures industry for nearly 25 years, including two years on the floor and more than 10 years with Brock Investor Services.
David strives to keep his clients up to date with important news and changing market conditions and informed of the latest positions and strategies outlined in the Brock Report. He provides fast and reliable order execution for the experienced trader and assists the novice hedger in understanding and implementing the Brock strategies in a timely manner. David also specializes in alternative option strategies that can help reduce the volatility and possibly improve the performance of a hedge account. David graduated from Drake University in 1985 with a degree in finance.
